I have been challenged to develop a brand name, logo, and identity for two new luxury residential products. They are hand made by European artisans using the same techniques that have been used for centuries across Europe. I had to target high-end consumers who want a sophisticated touch in their homes.
I came up with an opportunity to create an overarching brand that would be utilised across both and future projects.
Successful deliverables include brand strategy, brand positioning, logo development, lifestyle photography, website, landing page, product brochure, and flyers.
