Strategy

3 Ways to Make Your Brand Fashionable

by Stefania Croci • June 29, 2017

As Coco Chanel once said, “In order to be irreplaceable one must always be different.” And that’s never been more true than in today’s consumer environment, where marketers face intense competition for the attention of customers, both online and offline. There’s always going to be another company that offers something similar to your product or […]


Management Is All in the Timing

by Stefania Croci • June 1, 2017

The most successful leaders are highly aware of their colleagues’ pace and sense of urgency — and continually adapt to them. The pace of business keeps hastening, as advanced technology hypercharges the speed at which data and business opportunities emerge, in addition to increasing the amount and accessibility of those things. Fundamental shifts in market […]